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Content types on the ONS website Methodology

Overview

Methodology pages are stand-alone, static pages that present information on processes, methods, data sources, quality and definitions. This includes but is not limited to:

  • quality and methodology information (QMI) reports
  • quality assurance of administrative data (QAAD) reports
  • methodology guides and documents
  • user guides
  • glossaries (concepts and definitions)
  • methodology working papers

They can be published alongside a bulletin or article to provide more detailed background information on data sources, and methods of data collection and analysis. They can also provide more detail on other aspects of quality such as accuracy, reliability and comparability. Methodology articles should not be used to present data or analysis.

Always update an existing methodology page rather than create a new one, where possible.

Here are some examples of different types of methodology articles:

Methodology structure

Methodology sections separate the different types of content on the page. Consistency is important for our users, so we should aim to use standard section headings where possible.

We have created recommended structures for the following methodology content types so far and will develop more in the future.

Methodology type and template

Description

Recommended structure

Quality and methodology information report template (Word, 189KB) (opens in a new tab) 

Our primary output for providing detailed information on the strengths and limitations of the data, methods used, data uses, and users.

  1. Output information
  2. About this QMI report
  3. Important points
  4. Quality summary
  5. Quality characteristics of the data
  6. Methods used to produce the data
  7. Other information
  8. Related links
  9. Cite this methodology

Methodology working papers template (Word, 190KB) (opens in a new tab) 

Stand-alone papers that form part of the ONS working paper series (opens in a new tab) , providing detailed technical explanations of methodological research work.

  1. Main points
  2. Overview of [topic]
  3. Current aims and applications
  4. Methodology
    Results
  5. Future developments
  6. Related links
  7. Cite this working paper

User guide template (Word, 188KB) (opens in a new tab) 

A more detailed guide providing supporting information for a set of statistics, covering data sources and collection, the methods used to produce the statistics, relevant background information, and any quality issues that may affect the data and how they can be used.

  1. Overview
  2. Methods
  3. [Topic] data
  4. Glossary
  5. Strengths and limitations
  6. Related links
  7. Cite this user guide

Other methodology page types

Quality assurance of administrative data (QAAD) report

An assessment of the topic’s related admin data sources and any associated quality issues.

Glossary

A page containing a collection of definitions related to a particular topic that can be linked to from bulletins and articles to avoid repetition of content. This content type is not frequently used, because most definitions are included within the QMI or the Glossary section of the bulletin or article itself.

Bespoke methodology page

A supporting methodology that can be published alongside an analysis article if additional explanation of the methods and quality is needed and cannot be covered within the analysis article. This should only be used if no relevant QMI or user guide exists or can be updated, or if the method is specific to a certain piece of analysis.

Methodology templates

Download one of our methodology templates:

Important information:

We will be producing more detailed methodology guidance and templates in the future. If you are unsure which template to use, or how to structure your methodology article, email content.design@ons.gov.uk  (opens in a new tab) 

QMI reports

All regular, established bulletins must have a quality and methodology information (QMI) report published alongside them. This is the main product we use to communicate about the methods, sources and quality of our data and statistics to our users. They follow a consistent structure to help users find the information they need.

QMI reports do not need to be updated with every edition of your bulletin. However, they should be reviewed regularly and updated whenever there is a change to data collection method or quality of the data.

We are currently reviewing our QMI report template and guidance and will be updating them in the near future. If you are an internal ONS staff member and need more support with producing your QMI, view the Quality Centre's QMI guidance page (internal users only) (opens in a new tab) 

Important information:

Download our current quality and methodology information report template (Word 189KB) (opens in a new tab) 

Write with the user in mind

As methodology content can often be complex and detailed, it is important to write as clearly as possible. Avoid complex terms and jargon where possible, or offer simpler alternatives or descriptions. Read more about plain language

Write with your user in mind and structure your content in a logical way, placing the most important information first. Ensure that your section headings are clear and descriptive, telling the user what they can expect to find in each section, and avoid generic section headings such as Introduction, Background and Conclusion.

We do not currently have detailed guidance for producing methodology content, however, the general rules of best practice for writing for the web still apply. The Content Design team can support you with the structure of your methodology article and review drafts to ensure your content is meeting user needs.

Read more about how to identify your users' needs, as well as using the inverted pyramid

Page functionality

Methodology article pages are stand-alone and cannot be built in a series. Content on these pages is replaced as information is revised. These pages should not be used to present changes to a method where a series of articles is needed to show development over time. There is no previous edition, but the “last revised” date shows when it was last updated.

These pages also allow you to add related downloads on the right-hand side. Avoid including any content that is PDF-only unless it has been agreed as an exception (for example, samples of the census questionnaire, which need to be published in the format they were used). These downloads can also be linked to from the text with clear link text that tells the user where the link will take them; this should also include the file type and size.

Read more about when to use PDF documents and how to design accessible PDFs

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